ISMRM & SMRT Annual Meeting • 15-20 May 2021

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Weekend Course

Career Development & Public Engagement

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Career Development & Public Engagement
Weekend Course
ORGANIZERS: Thomas Okell, Ivana Drobnjak, Mark Chiew
Saturday, 15 May 2021
Concurrent 4 13:00 -  13:45 Moderators: 
All Sections: Lars Kasper & Carinne Piekema
Skill Level: Basic
Session Number: WE-02
Parent Session: Career Development & Public Engagement

Session Number: WE-02

Overview
Communication plays a key role in our lives and our careers. In the first half of this course, experienced researchers from around the world will communicate to us some personal stories about challenges or hardships they have faced throughout their working lives and how they overcame these difficulties to establish a successful career. In the second half of this course, we will learn why communication with the public is a valuable activity, both for the researcher and for wider society, and how to effectively engage with a public audience in a range of settings.

Target Audience
Clinicians and scientists at all career levels interested in discussion of career development and public engagement.

Educational Objectives
As a result of attending this course, participants should be able to:
- Recognize different career paths and trajectories and identify challenges that one might face in a scientific career;
- Describe the value of public engagement work; and
- Give examples of effective public engagement activities.

  Career Development: Overcoming Challenges
  My Career Story: An Asian Perspective

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Kaori Togashi
Paths to success is not a straight one like a jungle gym and climb steady and slowly. Environment around you is different for each person depending on your country and culture. In any difficult situation, keep positive by believing your own potential and looking for what you are expected to. Faults can be strengths and adversity brings you an opportunity. The people you met are all treasure and make yourselves a resourceful person who can give a lot to others. The publication can be passport to make new encounters.
    My Career Story: An Australian Perspective

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Shawna Farquharson
In this presentation I will provide an overview of my journey from Radiographer to Clinical-Researcher. I will highlight professional challenges and opportunities I was faced with over the past two decades, and highlight ten (10) important lessons learnt along the way.
    My Career Story: A European Industry Perspective

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Liesbeth Geerts-Ossevoort
When you're in academia, it is difficult to get a good view of what working in industry entails. In this presentation, I will provide some insight into what roles exist in industry, and why you should consider a career in industry. Aim of this presentation is to help you make a better choice between a career in academia versus a career in industry. 
  My Career Story: A North American Perspective

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Shella Keilholz
This talk describes one person's career pathway into academia in the US.  No warranties, no guarantees.  Enter at your own risk.   
  Public Engagement: Why & How
    Public Engagement Overview

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Stuart Clare
Engaging with the public is vital to ensure trust in science.  It can improve our research and our communication skills, and also be rewarding and fun.  To best engage, we need to identify the specific audience we are intending to engage with and ensure that our message and our method match that audience.
  Enthusing the Public About Science

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David Lurie, P. Ross
Communicating our science to the public is a very important aspect of our work. When explaining our work to a general audience, it is important to tailor our communications to the specific audience (e.g. don’t use equations unless the audience members have a technical background). In this talk I will describe some of my own experiences of various kinds of public engagement. I will show some of the props and methods that I have found useful and will give some tips and hints.
  Communicating Specific Findings

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Lucina Uddin
While scientific publications in peer-reviewed journals are the coin of the realm in academia, to have maximal impact on society it is essential to also communicate specific findings to a broader audience outside of your specialized research area. In this talk we will discuss how one can communicate research findings to the public through blog posts, social media, newspaper op-eds, and other outlets. Key to all types of science communication is engaging with authenticity, authority, and enthusiasm. 
    Discussing Ethical Issues with the Public

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Jeff Dunn
Scientists are often called upon to discuss ethical issues. We have training in how to communicate to scientists, but little training in how to communicate to the public. Yet we become science communicators anytime we enter into a science related discussion. I will touch on basic concepts in science communication to assist you in discussing ethical issues. Tools include finding common ground, don’t preach, identify the audience (education, political bias etc), understand the bias that education can introduce, etc.. Ethical issues often bring political and emotional bias and so you need to gain trust to become an influencer.
  Public & Patient Involvement

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Hanneke Hulst
Although writing scientific articles and acquisition of research funding is the core business of a scientist, it might be beneficial for the researcher and the research itself to involve the ‘audience’ (e.g. general audience, patient populations) in research projects. Why do I think this is important? It is rewarding for you as a scientist, it enriches your view on the matter at hand and subsequently making you a better scientist. Here, I will discuss best practices of science communication and co-creation of research projects with patients, which will hopefully inspire you for your future research.

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